![]() Moreover, current society of conspicuous mass consumption tends to opt for books that may be financially lucrative regardless of their intrinsic quality and aesthetic and moral value, which causes critics promote books that could withstand competition due to their provocative or aggressive titles and topics raised but leaving profound books underrated. Taking into account the fact that critics, as a rule, shape the opinion of the majority of the reading public, their appraisal may be a powerful tool. Thus, critics may approve of the book and give acclaimed reviews or fulminate against the book. First and foremost, it should be pointed out that critics evaluate every book and seals its fate. ![]()
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